HTML clipboardBy 2016, the US recreational boating market (including boats, propulsion systems and accessories) will rebound from its depressed 2011 levels, with demand rising 7.5 percent annually to $10 billion. Demand will be driven by gains in consumer spending and disposable income, while the recovery in financial markets will enable more consumers to buy boats on credit. Growth in the 55-64 age bracket will also support demand, since boat purchases become more likely just prior to retirement and consumers in that age group have the disposable income to purchase larger, more expensive vessels. In addition, the industry’s effort to sell the “boating lifestyle” to women and minorities should expand the market. http://www.bharatbook.com/marine-and-shipping-market-research-reports/recreational-boating-to-2016.html
 
 Boating products are luxury items, often purchased on credit or by borrowing against the value of a home, and therefore the recreational boating market was decimated by the economic downturn which began in 2007. As a result, the downturn provoked the worst recreational boating industry contraction in nearly 50 years, with a sharp drop in demand and a number of bankruptcies among participants. Following this collapse, the remaining industry players are attempting to gauge the “new normal.” This will include determining not only how far retail boating product demand will recover, but also how much stock boat dealers will maintain and how many dealers and boatbuilders will even survive.
 
 Boat demand to rise 8.8% annually through 2016
 US demand for recreational boats is projected to increase 8.8 percent annually to $6.6 billion in 2016, benefiting from the economic and credit market recoveries, as well as dealer restocking and pent-up demand from consumers who delayed purchases during the downturn. Powerboats are expected to post above average gains after recording especially sharp declines in the 2008 to 2011 period. The value of powerboat demand will also benefit from technological advances such as newer propulsion systems and more advanced electronics.
 
 West region of the US to exhibit most rapid gains
 Of the four US census regions (Northeast, Midwest, South and West), the West will register the fastest gains in recreational boating demand through 2016, growing more than eleven percent per year to $1.7 billion. Growth will be aided by aboveaverage gains in the population segment of those 45 or older and strong GDP growth. The South will remain the largest regional market and also exhibit aboveaverage growth through 2016, benefiting from many of the same demographic factors as the West. In addition, the region’s mild climate and long warm water coastline will continue to support demand.
 
 Study coverage
 This upcoming Freedonia industry study, Recreational Boating, is priced at $5100. It presents historical demand data (2001, 2006 and 2011) plus forecasts for 2016 and 2021 by material, product, market and US region. The study also assesses market environment factors, evaluates company market share, and profiles 39 US industry players, such as Bombardier Recreational Products, Brunswick, Kawasaki Heavy Industries, PBH Marine
 Group and Yamaha Motor.
 
 TABLE OF CONTENTS
 INTRODUCTION xi
 I. EXECUTIVE SUMMARY 1
 II. MARKET ENVIRONMENT 4
 General 4
 Macroeconomic Outlook 4
 Demographic Outlook 8
 Consumer Trends 11
 Personal Income & Expenditures 12
 Recreational & Leisure Expenditures 14
 Consumer Financing Environment 16
 Recreational Boating Consumer Profile 20
 Recreational Boat Retail Sales 23
 Recreational Boats in Use 29
 Inventory Levels 31
 Pricing 33
 US Recreational Boating Market, 2001-2011 35
 Technology 38
 Engines 38
 Electronics 40
 Regulatory & Safety Issues 42
 Emissions & Noise Issues 42
 Wildlife & Environmental Protection Issues 45
 Safety Issues 47
 World Recreational Boating Market 49
 Canada 49
 Europe 51
 Rest of the World 52
 US Recreational Boating Foreign Trade 54
 Imports 56
 Exports 59
 
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