comScore and GfK MRI Announce Collaboration on Product Offering
News-Press Release
(Newsbox) 24-Jun-2011
comScore and GfK MRI Announce Collaboration on Product Offering that Combines U.S. Print Readership and Online Behavior Using Fused Database
comScore, Inc. (NASDAQ: SCOR) and GfK MRI today announced a partnership to develop a new product offering that links Americans’ online media habits with print readership and other media consumption data, including product and brand usage, all in a single unified database known as comScore-MRI Fusion.
The full version of the press release is available at: http://www.comscore.com/Press_Events/Press_Releases/2011/6/comScore_and_GfK_MRI_Announce_Collaboration_on_Product_Offering
Please let me know if you have any questions or would like to speak with an analyst.
Thank you,
Andrew Lipsman
comScore, Inc.
press@comscore.com
+1 (312) 775-6510
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