X-cite by Alghanim Electronics announce the launch of X-cite Blog

X-cite.com, e-commerce portal of X-cite by Alghanim Electronics, the regions largest consumer electronics and home appliance retailer has launched its own technology blog. The X-cite blog available on ( www.xciteblog.com)  is a technology portal created to provide an interactive platform where  latest trends, product reviews and opinions are  shared. The X-cite blog is an effective channel for product reviews, recommendations and exchange of opinions between the brand and its audience.

Ali Maaz, Head of Product & Sales at  xcite.com commented, "X-cite believes in an era where companies differentiate themselves based on superior customer experience through different channels. The X-cite blog is an effective platform for communicating and reaching out to anybody interested in consumer electronics and home appliances. It gives us an interactive and engaging platform that helps us serve our customers better."

Apart from being the electronics only blog in the region, the X-cite Blog is all about communicating to people. Customers can review the expert opinions and product reviews made by the blog authors as well as get truthful insights from our readers on various products. The blog consists of posts that vary from basic thoughts on rumored or released electronics to in-depth reviews on wild card electronics, and helpful guides on how to make the most out of the latest gadgets. The posts even carry video previews of the products so readers can get a real time experience of what is spoken about the product. The authors are trained technology specialists and the general style of the blog is to encourage community participation by enabling readers also to add in with their experiences, comments and feedback on products. Readers are encouraged to comment, rate, ask, discuss, critique, or simply speak their mind. The blog also announces new products that are launched on xcite.com as well as the various ongoing promotions and discounts. X-cite customers can use the blog to read comments on different products and therefore have better insight before purchasing it online. The X-cite blog aims at attracting and developing a regular audience through constant and freshly updated content.

In the past few months, xcite.com has built a strong presence on social media channels such as  twitter ,Facebook, Instagram, Google plus and Pinterest. With the effective use of social media, X-cite’s online portal xcite.com has been actively expanding its customer reach. Following the launch of X-cite blog, the newest edition in social media, xcite.com aims to build a stronger online community.

About X-cite by Alghanim Electronics

X-cite is the largest consumer electronics retailer in Kuwait and the Middle East. Headquartered in Kuwait, the award winning retailer delivers a modern, dynamic and convenient shopping experience with the primary objective of delighting its customers. With touch and feel displays, cash and carry shopping, a highly trained multilingual sales staff and the latest gadgets and gizmos, shopping at X-cite is an unforgettable experience. Operating a network of 17 stores in addition to the regions premier e-commerce electronics website, X-cite’s customers are offered an unparalleled shopping experience by providing access to amazing range of international brands under one roof. The X-cite experience is further enhanced by providing customers with Easy Credit, 24-hour shopping in select outlets and extended warranty programs with 24-hour free delivery and installation services. X-cite’s shopping experience is also available online at www.xcite.com  in both English and Arabic where customers can browse and shop for the latest in technology products.

Media Contact:

Aniltom P Thomas

Brand Marketing Manager

Alghanim Electronics

Tel: +965 1881111 ext 3604

aniltom@alghanim.com

www.xcite.com

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