ATLANTA, GA (April 12, 2011) -- Innotrac Corporation (NASDAQ: INOC), a leader in providing technology-based, integrated fulfillment solutions for global brands, today announced that it has named Salil Kulkarni as Senior Vice President and Chief Information Officer (CIO). 

Kulkarni brings over 24 years of experience managing IT and eBusiness strategy and implementation.  Prior to joining Innotrac, Kulkarni managed large IT organizations for the John H. Harland Company and Equifax and has significant experience with internet technologies that support online commerce.   

“I am very excited that Salil is joining Innotrac as Senior Vice President and Chief Information Officer. He has extensive experience developing key technology strategies and leading large IT organizations. His abilities will support our corporate goal of continuous improvement in developing and providing technology-based integrated fulfillment, Customer Care and eCommerce solutions.  Our strategy is to deliver state-of-the art solutions today while developing new solutions and programs that anticipate future trends and growth opportunities,” stated Scott Dorfman, Innotrac CEO.

“Innotrac has been a leader in fulfillment and Customer Care in North America for over 25 years. I am looking forward to utilizing my previous experience to continue to develop the technology infrastructure that will support expansion into new markets,” said Salil Kulkarni.

About Innotrac
Innotrac Corporation, founded in 1984 and based near Atlanta, Georgia, is a full-service fulfillment and logistics provider serving enterprise clients and world-class brands.  The Company employs sophisticated order processing and warehouse management technology and operates seven fulfillment centers and one call center spanning all time zones across the continental United States.  Innotrac Europe GmbH has a network of fulfillment centers, call centers, and returns processing facilities with operations in the UK, Germany, France, Denmark, Sweden, Poland, Austria, Italy, Switzerland and the Netherlands.  For more information about Innotrac, visit the Innotrac Website, www.innotrac.com

Information contained in this press release, other than historical information, may be considered forward-looking in nature.  Forward-looking statements are subject to various risks, uncertainties and assumptions. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those anticipated, estimated or expected.  Among the key factors that may have a direct bearing on Innotrac’s operating results, performance or financial condition are competition, the demand for Innotrac’s services, Innotrac’s ability to retain its current clients, Innotrac’s success in growing its existing client base, developing new business, reducing operating costs in response to reduced service revenues, realization of expected revenues from new clients, the general state of the  industries that the Company serves, changing technologies, Innotrac’s ability to maintain profit margins in the face of pricing pressures and numerous other factors discussed in Innotrac’s 2009 Annual Report on Form 10-K and other filings on file with the Securities and Exchange Commission.  Innotrac disclaims any intention or obligation to update or revise any forward-looking statement whether as a result of new information, future events or otherwise. 

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 For more information on Innotrac

Yolanda Kokayi

Marketing Manager

ykokayi@innotrac.com

678.584.4096