Adicio has appointed Steve Dahl as VP Marketing to roll out the company's new interactive classified product innovations

09-Jun-2011 | News-Press Release

Adicio Inc., the leading provider of interactive classified advertising software solutions for media companies, announced the addition of veteran marketing consultant Steve Dahl to its staff. Steve becomes the company’s first Vice President of Marketing. He has extensive experience in marketing, public relations, audio/video production, voice-over, SEO and other aspects of online marketing. Steve has worked with a wide variety of clients in the development of marketing strategy, brand building and online media production. 

Steve will be responsible for overseeing the strategic planning and brand building of Adicio and its properties. He will be closely involved in the roll out of many enhancements to the company’s careers, motors and real estate platforms, including faceted search, mobile, social-media integration, sales outsourcing and a range of new revenue-generating products and features. 

Adicio founder Rick Miller said, “The timing of Steve’s hiring is perfect. With the large number of product innovations we are rolling out, such as mobile, faceted search and our recent launch into the Hispanic market with our new relationship with impreMedia, we’ll be able to use his diverse business experience and strategic marketing ability to introduce new products and solutions to our media clients.!” 

Steve has operated his own marketing and public relations firm, Dahl Marketing, for over 25 years. He has worked with a wide variety of clients, including Social Media Science, Rapid Tech, Boise, Jenny Craig, City National Bank, ConAgra, Lamb Weston, Culligan and others. He studied Communications at the University of North Dakota, has a Masters Degree in Organization Development and a Master’s degree in Spiritual Psychology. Steve resides with his wife, Eileen Piersa, in San Marcos, Calif.

Adicio develops interactive classified advertising software solutions for the careers, real estate and motors markets, which serve the Internet’s leading media companies and web portals. With its award-winning technology and enterprise-class software platforms, Adicio delivers a private-label application that seamlessly integrates within online classified advertising offerings, enabling clients to generate revenue and retain their brand while building and managing their online classified efforts.

Clients can deploy Adicio’s software as a turnkey solution or customize Adicio’s application to leverage existing brand strategy and support online sales and marketing objectives. Adicio also powers, a job-search portal and, where 200 jobs across North America are ranked based on detailed analysis of specific careers factors. For more information, visit, or call 760.602.9502, +31 (0)20 894 6014 or 800.276.1332.



Media Contact: Beth Brody  

Brody PR (for Adicio)



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