The report provides top-level market analysis, information and insights of the Indian personal accident and health insurance industry, including:
• The Indian personal accident and health insurance industry’s growth prospects by product category and customer segment
• The various distribution channels in the Indian personal accident and health insurance industry
• The competitive landscape in the personal accident and health insurance industry
• A description of the personal accident and health reinsurance market in India

Executive Summary
The Indian personal accident and health insurance market recorded steady growth over the report’s review period, withstanding the ill effects of global economic slowdown. Growth is expected to continue, with a forecast 22% annual growth over the next five years, and a decrease in capital requirements will create an attractive market for new entrants into the market.
While public-sector insurance providers constitute the majority of the market, private participants will continue to increase their market share in the forecast period. The introduction of new distribution channels is another key factor in the growth in the overall volume of new policies.

Four public companies hold more than 50% of the market share in the personal accident and health insurance market, although this dominance will be severely challenged by private companies in the forecast period. The key entry barrier into the market is brand recognition, and companies are expected to work towards aligning with stronger brands, both domestic and foreign, to create opportunities for collaborations or joint ventures.

Scope
This report Personal Accident and Health Insurance in India, Key Trends and Opportunities to 2015 provides a comprehensive analysis of the personal accident and health insurance market in India:
• It provides historical values for India’s personal accident and health insurance industry for the report’s 2006–2010 review period and forecast figures for the 2011–2015 forecast period
• It offers a detailed analysis of the key sub-segments in India’s personal accident and health insurance industry, along with market forecasts until 2015
• It covers an exhaustive list of parameters, including written premium, incurred loss, loss ratio, commissions and expenses, combined ratio, frauds and crimes, total assets, total investment income and retentions
• It analyses the various distribution channels for personal accident and health insurance products in India
• Using Porter’s industry-standard “Five Forces” analysis, it details the competitive landscape in India for the personal accident and health insurance business
• It provides a detailed analysis of the reinsurance market in India and its growth prospects
• It profiles the top personal accident and health insurance companies in India, and outlines the key regulations affecting them.

Reasons To Buy
• Make strategic business decisions using top-level historic and forecast market data related to the Indian personal accident and health insurance industry and each sector within it
• Understand the demand-side dynamics, key market trends and growth opportunities within the Indian personal accident and health insurance industry
• Assess the competitive dynamics in the personal accident and health insurance industry, along with the reinsurance segment
• Identify the growth opportunities and industry dynamics within key product categories
• Gain insights into key regulations governing the Indian insurance industry and its impact on companies and the industry’s future

Key Highlights
• The growth in the Indian personal accident and health insurance market can be attributed to increasing healthcare expenditure, economic growth, and changing demographics
• The Indian personal accident and health insurance market has a significant number of public-sector insurers. Private accident and health insurers account for less than 50% of the total accident and health insurance written premium
• During the forecast period, public-sector insurers are expected to retain a major share of the market, while the private accident and health insurers are expected to increase their market share gradually in India
• The increasing penetration of major insurance companies and banks selling insurance policies to second- and third-tier cities in India will lead to an increase in accident and health insurance policy volumes in India during the forecast period
• Key challenges include low awareness of personal accident and health insurance, low penetration in rural areas, a lack of coverage for many existing diseases, and the ineffective distribution model in the country.

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