More SMEs Hire Search Engine Optimizers to Boost Business In Singapore
14-Mar-2012 | News-Press Release
Singapore, Singapore ( prsafe ) March 12, 2012 - More Singapore Small Medium  Enterprises (SMEs) are turning to SEO  Singapore providers to level out the competition with big players in the  market, paving the way to an influx of SEO service providers, and SMEs are more  than willing to pay for it.
According to E-Alchemists, SEO can level out  the competition between SMEs and bigger companies.
"Whether you rank on  the first page of Google is not affected by how big your company is...It is how  deep you make your online footprint."
Most people who do a search on  Google tend to only look at the first page of search results. So the higher up  you rank on the first page, the more visitors you are going to get to your  website who will eventually buy your products or services.
One of the  factors that determine how a website is ranked on Google is the number of links  from other sites that are leading back to yours. The more back links there are,  the more likely your website will be seen as popular in the eyes of  Google.
So if the website of an SME is able to outdo the website of its  bigger competitor in this aspect, it is likely to rank higher on Google for the  same products or services. But because SEO is a time-consuming and complicated  process, more businesses, especially SMEs, are willing to pay to have their  websites ranked highly on Google and other search engines.
E-Alchemists,  a provider of seo services singapore,  charges a business anything from $250 to $500 a month to help get its website  ranked well on Google for its targeted products and services. E-Alchemists will  analyze an existing website of the business, offer and implement strategies to  optimize the website, and rank the website on Google for a number of keywords.  These keywords are generated based on what phrases that customers are most  likely to use when searching online for a product or service that the hirer  offers.
SMEs who have adopted SEO as an online marketing strategy have greatly benefit from it. Especially those  who are building their businesses in a competitive market, they do not mind  investing a few hundred dollars a month, because they know that there will  eventually be a return of investment.
Sharon Tan, who runs a small  home-based manicure business, claimed that her business increased by 10% after  she got her business website on the first page of Google. "I pay about $300 a  month to ensure that my business website is on the first page of Google, I think  it's worth it. I have enough customers to cover the cost and still make more  money than before."
The only drawback, perhaps, is that depending on the  competitiveness, it can take anything from a few weeks to a few months for a  business website to be ranked on the first page of Google. SMEs will need to be  able to sustain this investment until they can reap its benefits. SEO is good  news for SMEs as they stand a chance to survive in markets with other big  players, and they do not seem reluctant to invest in using SEO. It appears that  SEO has created a win-win situation for everyone - for SMEs who are willing to  pay for it and for those who are willing to provide the services.
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