This report supplies information on the footwear Italian market and its competitors: market trends, SWOT and key success factors analysis, major companies performance indicators (total turnover, sector specific turnover, market shares and export quotas), business prospects and trends. http://www.bharatbook.com/market-research-reports/apparel-clothing-market-research-report/footwear-in-italy1.html
 
 Scope
 The Italian footwear industry is made up of the following specialised manufacturers:
 • Classic men's and women's footwear in leather and synthetic materials Children's shoes?
 • Slippers/house shoes
 • Technical and sports shoes
 • Work and safety shoes
 • Marketing Research Report
 
 - Product technology: footwear is made in a great variety of materials, such as leather, suede, nappa and other hides, woven fabrics of all kinds and even wood. The adoption of rubber and plastics for the soles and techno fibres for the uppers is fairly recent. Fastenings have also moved with the times, from laces to buckles to zippers, snap buttons, Velcro and clips. Different types of production methods are used to make the footwear, from the typically artisan to industrial. Production methods and techniques differ mainly in terms of the soles (the method used to attach the upper to the insole) rather than the uppers.
 
 - Use: footwear is used primarily to cover and protect the feet but, like all fashion products, it carries a social communication cachet and is used often as a status symbol, which greatly influences features and consumption trends as well as the competitive dynamics.?
 
 - Client groups: the largest footwear companies sell their products directly to the retailers (short supply chain, made up of independent stores, directly operated and franchised own-brand stores and large-scale distribution) while the smaller companies often go through the wholesale channel (long supply chain) to get their products into the retail stores.
 
 Segments
 The footwear market is highly segmented due to the high number of possible combinations, such as:
 • Gender/age: men/women/children;?
 • Use: ceremony, sports, leisure;?
 • Materials used: leather/synthetic/rubber/fabric;
 • Quality: luxury, high, medium-high, medium, low cost.
 
 The report analyses the footwear market by the following segments of specific use:
 • Classic, fashion and casual and classic/sporty;?
 • sports;
 • specific purpose.
 
 The sports segment can be divided into two sub-segments:
 • leisure and professional, identified according to the different levels of research and development (R&D), prices and the different mix of customer types.
 • Specific-purpose footwear comprises slippers, house shoes, shoes with uppers in rubber or fabric, work shoes, snow boots, corrective, protective and safety footwear.
 
 Methodology
 In order to draw up the Competitors report, the Databank method foresees the screening of the main realities of the sectors and various one-to-one interviews with the selected players. All this is then completed via:
 - the gathering of information questionnaires that are filled out by the main companies on an annual basis;
 - the checking of the gathered information by a sector expert, using a verification system that guarantees maximum reliability and consistency;
 - the processing of information belonging to the Cerved Group about Italian economic realities.
 
 The strategies and performances of the largest players in each sector are looked at in dept in the Competitors report. In all the cases in which a specific source is not indicated, the information published in the report must be intended as extracted and processed from the Cerved Group's proprietary information. Each sector addressed in the Competitors products may be the subject of a dedicated presentation in the company or developed during a training course on the same subject.
 
 Companies Mentioned
 3A ANTONINI SPA
 ADIDAS ITALY SPA
 ANDREA MONTELPARE
 ASAK & CO. SPA
 B.A.G. SPA
 BALDININI SRL
 BALDUCCI SPA
 BASIC ITALIA SPA
 BOEMOS SPA
 BRUNO MAGLI SPA
 CALZATURIFICIO BALLIN SRL
 CALZATURIFICIO CARMENS SPA
 CALZATURIFICIO CASADEI
 CALZATURIFICIO DUE ELLE SPA
 CALZATURIFICIO FRATELLI SOLDINI
 CALZATURIFICIO FRAU SPA
 CALZATURIFICIO LORBAC SPA
 CALZATURIFICIO MARCO
 CALZATURIFICIO MARIPE' SPA
 CALZATURIFICIO MONTEROSA
 CALZATURIFICIO PAM
 CALZATURIFICIO S.C.A.R.P.A. SPA
 CALZATURIFICIO SAN GIORGIO SRL
 CALZATURIFICIO VALLEVERDE
 
 For more information kindly visit :
 Footwear in Italy
 
 Or
 
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