This research is a necessary read for all of the following: Wireless Carriers, MVNOs and other network providers, Mobile Handset and Smart Phone manufacturers and software developers, large and small software development companies entering or in the mobile space, advertising executives and potential advertisers, traditional bricks or e-commerce companies interested in mobile, any organization interested in monetizing their investment in the mobile space.

This research provides a complete understanding of the mobile software marketplace. The reader will learn about mobile applications from the inception and evolution of applications on mobile platforms, to current market trends. The state of the current market is defined through current market statistical data, financial and sales trends, user surveys, and assessing the impressions of news media outlets. Each of the top hardware and software platforms are reviewed and evaluated to provide a thorough understanding of the competitive landscape of the smart phone market. This research is an essential read for any organization directly or indirectly involved in the mobile marketplace.

Request a Sample for or Inquire before buying the report Mobile Applications and Widgets Report

Major points covered in Table of Contents of this report include:
1 EXECUTIVE SUMMARY 7
2 DEFINITION OF A MOBILE APP 9
3 HISTORY OF MOBILE PLATFORM PROGRAMMING 10
4 PLATFORM ARCHITECTURES 17
5 KEY DEVELOPMENT CONCEPTS 26
6 MARKETS 69
7 MARKET SIZING AND FORECAST 102
8 SMART PHONE USER SURVEY 130
9 MARKET BREAKDOWN BY MOBILE OPERATING SYSTEM 144
10 MOBILE APPLICATION EXAMPLES 161
11 CARRIER AND VENDOR ADAPTATIONS 165
12 THE FUTURE OF APPS 169
13 SUMMARY 187
14 INDEX OF TABLES 189
15 IMAGE CREDITS 190
16 REFERENCES 195

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